Content to Conversation: A Sales Enablement Blog

Evan O’Donnell

As Client Services Associate for Launch, Evan is on the front lines of content creation for a number of cutting-edge technology companies, including IBM, CA, SunGard, Unisys and Arrow ECS. His writing combines equal parts industry marketing expertise and traditional stylistic discipline, helping clients communicate messaging, while making it sing.

As a versatile marketing writer with more than five years’ experience, Evan brings a solid foundation of expertise to Launch’s services portfolio and has advanced specialties in these areas:

  • Technologies: Enterprise Software, Security, Storage, Data Protection, Media Management, Disaster Recovery, Software as a Service (SaaS)
  • Strategies: Business Continuity and Disaster Recovery, Compliance and Governance, Information Management, Project Management
  • Verticals: Financial Services, Manufacturing and Distribution

Evan serves as one of Launch’s most valued resources for a number of content areas, including:

  • Copywriting and content development
  • Thought leadership
  • White papers
  • Executive briefs
  • Brochures
  • Case studies
  • Web copy
  • Data sheets
  • Emails
  • Award submissions
  • Content upgrades

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